What on Earth is a ‘Permalink’?
Courtesy of the Buy.com product search results page:

- How many people know what a “permalink” is? And when did we start differentiating between “permanent” and… non-permanent links? If there’s one thing that will make the web more usable, it’s the idea that some links are temporary. As if bookmarking isn’t complicated enough…
- The way it’s been presented is that it looks like a label for the “product zoom” toggle.
- The lightning bolt / shock icon doesn’t exactly imply permanence. I can’t imagine many folk eager to click on icon which we’ve only experienced as a warning label on power transformers.
- Less of your interface is better. If “permalinking” is so important, can’t you mod_rewrite or engineer your app in such a way that it doesn’t have to be requested?
And yes, that’s some engineering on my part to search for ‘usability’ so that something so ridiculous shares the screen with something so not ;-)







